Why People Are Diversifying With Crypto in 2025
Diversification Takes Center Stage
In 2025, the crypto investment landscape is shifting. More investors are turning to cryptocurrencies not just for high returns but for diversification.
Over half of the investors surveyed cite diversification as their primary reason for investing in crypto.
This marks a significant change from last year, when long-term growth was the main motivator. Now, only about half of the investors focus on long-term gains.
Crypto as a Safety Net
Nearly half of the investors view crypto, particularly Bitcoin, as a safe-haven asset. Concerns about:
- Government debt
- Inflation
- Political instability
- Distrust in traditional fiat currencies
drive this perception.
A Mature Market
The crypto market is growing more sophisticated, with regulated products like derivatives and ETFs boosting investor confidence. In the US, over 150 crypto ETF applications are pending approval.
Staking and High-Net-Worth Investors
If ETFs allowed staking, 70% of investors would increase their holdings. Staking rewards users for securing blockchain networks, particularly on Solana and multi-asset ETPs.
Wealthy investors are leading the charge, allocating 10-20% of their portfolios to crypto. Nearly all of them believe crypto is essential for long-term wealth planning.
Challenges Remain
Despite progress, uncertain regulations remain a top concern for 40% of investors. Other worries include:
- Custody
- Security
- Price volatility
However, 80% believe regulatory progress has been significant, and 83% think recent US policy changes have improved crypto's investment appeal.
