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Why Intuit's Stock is Lagging Behind Tech Giants

Mountain View, California, USA,Thursday, November 27, 2025
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Overview Intuit, a titan in financial software, boasts a market value of approximately $175.4 billion, placing it firmly in the large-cap category. Renowned for products like QuickBooks, TurboTax, and Mailchimp, Intuit is a stalwart in the software industry.

Recent Performance However, Intuit's stock has faced significant challenges recently:

  • 22.7% drop from its peak last year.
  • 4.6% decline over the past three months, while the broader tech sector rose by 7.9%.
  • 1.5% increase over the past year, compared to a 20.9% rise in the tech sector.

Challenges The primary culprit behind these struggles is Mailchimp, Intuit's email marketing platform, which has underperformed. This has raised concerns among investors about Intuit's strategy of bundling multiple products and expanding its ecosystem, casting doubt on the company's future growth and valuation.

Analyst Outlook Despite these challenges, Intuit remains in a stronger position than its competitor Salesforce, which has experienced even steeper declines. Analysts maintain a Moderate Buy rating for Intuit, with a price target 31.9% higher than its current stock price.

Conclusion While Intuit faces notable hurdles, the company remains robust, and there is optimism that it can recover and regain its momentum.

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