Wear Two Watches at Once: Is This the Future of Timekeeping?

At the recent Consumer Electronics Show, a unique product caught attention: a watch strap that lets you wear both a traditional and a smartwatch at the same time. This strap, called Smartlet, is designed for those who appreciate the classic look of analog watches but also want the convenience of smartwatches.

Features and Design

• Material: Stainless steel
• Price: Starts at $418
• Compatibility:
• Smartwatches & Fitness Trackers: Apple Watch, Samsung Galaxy Watch, Garmin models
• Analog Watches: Omega, Tudor, TAG Heuer, Rolex

The Idea Behind Smartlet

The concept was developed by David Ohayon, who wanted a way to wear both his analog and Apple Watch without choosing one over the other. With Smartlet, you can switch between a fitness tracker and a luxury watch just by flipping your wrist.

Potential Drawbacks

• Bulkiness: The strap adds extra thickness, which may not be comfortable for everyone.
• Durability Concerns: The smartwatch on the underside could get scratched or damaged.
• High Price: The cost may be prohibitive for many buyers.

Target Audience

Smartlet seems to be targeting wealthy men who want to showcase their luxury watches while still monitoring their fitness. It's a niche product, but it's definitely unique and interesting.