businessneutral

The Real Cost of Holiday Cheer: What It Takes to Sell at Snowport

Seaport Boulevard, Boston, USAMonday, December 1, 2025
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Behind the Scenes of a Festive Holiday Market

Snowport, a festive holiday market in Boston, is a dream come true for many small businesses. But behind the twinkling lights and cheerful atmosphere, there's a lot of hard work and money involved.

The Cost of a Booth

Vendors at Snowport pay a significant amount to secure their spot. For instance:

  • The Frenchman's Crepes: $27,000 for a double booth
  • The Half Cookie: $20,800 for a booth-and-a-half

These costs can be a substantial portion of their sales, but vendors insist it's worth the investment.

The Market's Impact

  • Duration: 49 days, from November 7 to December 28
  • Visitors: Over 1 million in 2024

The market presents a massive opportunity for small businesses to reach a large audience.

The Setup Challenge

Vendors have just three days to transform an empty wooden box into a unique shop. It's a race against time, but they see it as part of the adventure.

More Than Just a Market

Snowport is a platform for small businesses to showcase their products, connect with customers, and grow. It's a place where they can thrive and turn their dreams into reality.

The Hard Work and Reward

Despite the challenges, vendors believe it's all worth it. They're not just selling products; they're selling a piece of themselves and their dreams.

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