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Teaching Future Stars: A Smart Move for Young Athletes

San Antonio, Texas, USATuesday, October 28, 2025
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A Big Deal in Sports and Finance

Morgan Stanley's Global Sports & Entertainment team has teamed up with the Navy All-American Bowl to become the official partner for financial education. This partnership is more than just about football—it's about setting these young athletes up for life.

Exclusive Opportunity for 100 High School Stars

Each year, only 100 high school football players earn the honor of wearing the Navy All-American Bowl jersey. Beyond the game, these players and their families will receive special financial literacy lessons, giving them a crash course in smart money management.

Morgan Stanley Brings Financial Expertise

Morgan Stanley is a global leader in finance, and their Global Sports & Entertainment team specializes in helping athletes manage their finances. Sandra L. Richards, head of the team, emphasizes their commitment to providing these athletes with the tools they need to succeed—both on and off the field.

NBC Sports Joins the Partnership

NBC Sports, the broadcaster of the game, is also part of this initiative. Gary Quinn from NBC Sports highlights that this collaboration is about preparing athletes for the future. The game is scheduled for January 10, 2026, and will be broadcast live on NBC and Peacock.

More Than Just a Game

This partnership is about giving young athletes a competitive edge. Financial literacy is crucial as they step into a world where they'll face big decisions. This initiative is a smart move, proving that it's about more than just sports—it's about life.

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