Stars Unite to Challenge AI's Impact on Creativity
A group of famous actors and filmmakers have joined forces to form the Creative Coalition on AI. Their mission? To push back against AI companies that use shady tactics to exploit creators.
Not Against AI, But Against Misuse
This isn't about hating AI, but ensuring it's used fairly and responsibly. The coalition includes big names like:
- Joseph Gordon-Levitt
- Natalie Portman
They plan to take action through:
- Public pressure
- Legal action
- New laws
Gordon-Levitt emphasized that the real issue isn't AI itself, but how big companies are using it.
Disney and OpenAI: A Controversial Deal
Daniel Kwan, a coalition member, highlighted Disney's recent deal with OpenAI, which caught many off guard. While some see it as a licensing agreement, others view it as a sign that big companies are collaborating with AI firms that haven't resolved major ethical concerns.
Under this deal:
- OpenAI's Sora will allow users to create videos featuring over 200 Disney characters.
- These videos are expected to launch in early 2026.
- Disney is investing $1 billion in OpenAI.
- Actors' likenesses and voices will not be used without permission.
A Call for Fair and Ethical AI Standards
The coalition isn't against AI entirely. They aim to establish standards and best practices for AI in creative work. Their message is clear:
"We want AI to be used in a way that's *fair, ethical, and puts people first*."
It's not about tech vs. entertainment or labor vs. corporations. It's about doing things the right way, not just the fast way.
