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Netflix's First Monday Night Raw: A Viewer Victory?

USAThursday, January 9, 2025

Netflix's debut of Monday Night Raw drew in 2. 6 million U. S. households on the same day, says VideoAmp. That's a boost from the show's USA Network average of 1. 2 million households per episode in 2024. But hold on, there's a catch. VideoAmp's numbers can be a tad inflated compared to Nielsen's. So, while it's clear Raw's Netflix premiere had a bigger audience, we can't be sure by how much.

Within a day, Raw racked up 4. 9 million global viewers, excluding 92 countries where Netflix doesn't air WWE. That's impressive, but there's no direct comparison with previous data. Networks usually don't share Live+1 data. The show itself was a hit, with Rhea Ripley winning the Women's World Championship and Roman Reigns defeating Solo Sikoa. CM Punk outdid Seth "Freakin" Rollins, and Jey Uso beat Drew McIntyre. Netflix and WWE have a $5 billion, 10-year deal making Netflix the exclusive home of Raw.

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