financeneutral

Movemint: The New Way to Boost Bank Growth

New York, USATuesday, January 6, 2026
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A New Name, A Bigger Vision

Movemint, a digital marketing and finance tool, has rebranded from Digital Storefront. The new name reflects its expanded mission: helping banks and credit unions grow by offering loans, deposits, and other services in a smarter, more efficient way.

Enhancing Customer Engagement

Movemint focuses on improving how banks connect with their customers. Using digital tools, it creates personalized experiences, ensuring customers receive offers and services tailored to their needs—whether online, in a branch, or over the phone.

A Strategic Rebrand

Brian Bodell, CEO of Movemint, calls the rebrand a significant milestone. The company is building on its strengths while introducing new strategies to enhance customer engagement. The name Movemint symbolizes growth and achieving real results.

Seamless Integration with Existing Systems

Movemint integrates seamlessly with banks' current systems, allowing them to track customer interactions and respond swiftly to changes. This ensures customers can easily access and use financial products anytime, anywhere.

Industry Recognition

Michael Savino of Municipal Credit Union praises the rebrand, expressing enthusiasm for the partnership and the progress Movemint has made.

Driving Smarter Banking

Movemint leverages data and automation to help banks offer the right products to the right customers. This approach leads to better engagement, increased sales, and higher customer satisfaction.

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