lifestyleliberal

Kids ditch phones to live in the real world

USASaturday, February 7, 2026
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A generation is cutting back on screens and finding new ways to connect with the world.


1️⃣ The Personal Decision

  • A 23‑year‑old account manager deleted every phone app.
  • Reported feeling happier, less stressed, and more present.
  • He cites the endless stream of ads, influencer promos, and comparison posts as a pressure cooker for perfection.

2️⃣ Ripple Effect

  • Friends swapped smartphones for flip phones.
  • They stopped scrolling and embraced vinyl records, knitting, or visits to record shops.
  • TikTok videos promising to quit social media now trend on the same platforms.

3️⃣ Numbers Speak

Metric 2025 2024 (Peak)
UK users cutting at least one app ~25%
Gen Zers cutting apps ~33%
Global average time (16+ years) 2h 20m/day Peak in 2022
  • Teens and people in their twenties lose the most time online.

4️⃣ Why It Matters

  • Political posts, brand ads, constant sales pitches turn social media into a “pressure platform.”
  • Mental health suffers when users can’t keep up with the flood of information.
  • Overload creates a sense of emptiness and feeling value‑tagged by likes.

5️⃣ The New “Cool”

  • Offline life offers a fresh kind of cool.
  • Users feel less need for approval and can focus on real‑life interactions.
  • Social media’s allure diminished when politicians and companies took over, prompting casual users to pull back.

6️⃣ Re‑connecting Offline

  • Speed dating, networking events, and in‑person meetups replace digital chats.
  • A university lecturer notes that social media forces a curated identity—exhausting and unlike real life.

7️⃣ Not a Permanent Trend?

  • Some analysts believe the drop is temporary, driven by less home time and more outdoor activity.
  • Nevertheless, many embrace analog hobbies: writing letters, lunching with a friend, buying newspapers or vinyl.

8️⃣ Bottom Line

  • The shift toward offline lifestyles shows young adults crave balance, safety, and control.
  • Stepping away from screens can bring more meaning to everyday moments.

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