Jeff Daniels and Henry Ford Health Celebrate Michigan
Beloved Michigan Actor Highlights State's Beauty and Healthcare Impact
Jeff Daniels, a cherished actor from Michigan, lends his voice to new advertisements for Henry Ford Health. The commercials showcase the beauty and charm of Michigan, from cozy diners to stunning trails. These ads aired during the Thanksgiving Parade and the Lions game, two significant events for Michiganders.
A 30-Second Glimpse into Community Care
The 30-second spots aim to highlight Henry Ford Health's impact beyond hospital walls. They feature:
- Brandie Mitchell, a nurse
- Dr. Steven Chang, a surgeon
- Envy, a golden retriever from the health system's therapy dog program
The goal is to emphasize the care and breakthroughs that make a difference in the community.
A Love Letter to Michigan
Bob Riney, the president and CEO of Henry Ford Health, calls the campaign a "love letter to Michigan". The ads were directed by Anthony Garth, known for the Pure Michigan campaign. They showcase iconic spots like:
- Duly's in Detroit
- Metamora's trails
- Jefferson Iron Works in Ferndale
Celebrating Michigan and Its People
Henry Ford Health is a major player in Michigan, with:
- Over 550 sites
- 55,000 employees
The campaign is a celebration of the state and the people who live there. It's a reminder that healthcare is not just about treatments but also about the community it serves.
