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Japanese drinks and flavors meet Oregon brews in Portland celebration

Southeast Portland, USAThursday, June 25, 2026

< # A Taste of Japan Comes to Portland: Fuji to Hood Festival Brings Brews, Bites, and Culture >


🍶 A Beer Lover’s Journey to the East

Next month, Portland’s craft beer scene is set to collide with Japanese flavors in a way never seen before. Fuji to Hood, a biennial festival that bridges Oregon and Japan, will transform The Redd in Southeast Portland into a vibrant hub of innovation on July 18. Forget the 12-hour flight—this is your chance to sip on rare, culturally infused brews without ever leaving the city.


🍺 Beyond the Lager: A World of Unexpected Flavors

Forget traditional pints. This festival is all about bold experimentation, blending Japanese traditions with Pacific Northwest craftsmanship. Expect:

  • Yuzu-infused IPAs – A citrusy kick that dances on the palate.
  • Matcha tea noodle stouts – Creamy, earthy, and oddly refreshing.
  • Red miso ales – Umami-rich depth with a smooth finish.
  • Locally inspired twists from Oregon’s top breweries like Breakside, Fort George, and Deschutes, incorporating cedar, native hops, and citrus.

And if beer isn’t your drink of choice? A curated wine and cocktail bar will be on hand to keep the experience diverse.


🍜 A Feast for the Senses

The celebration isn’t limited to drinks—foodies will rejoice. Sink your teeth into:

  • Steaming bowls of ramen with rich broths and house-made noodles.
  • Fresh sashimi platters showcasing delicate oceanic flavors.
  • Pork katsu sandwiches – crispy, savory, and utterly addictive.

🎭 More Than Just Eating and Drinking

Fuji to Hood is a full cultural immersion. As your taste buds recover between sips, immerse yourself in:

  • Spectacular live performances, including:
  • Dojo battle tournaments (martial arts demonstrations).
  • Sumo wrestling exhibitions – raw power and tradition in action.
  • Traditional Japanese drumming that resonates through the venue.
  • Art and craft showcases featuring:
  • Tattoo artists inking exclusive festival designs.
  • Manga illustrators bringing stories to life.
  • Pottery demonstrations by skilled Japanese artisans.

Take home a piece of the culture—whether it’s a handcrafted ceramic, a striking tattoo, or a stack of manga sketches.


⛰️ A Tale of Two Mountains

The festival’s name is no coincidence. Mount Hood and Mount Fuji, two iconic peaks separated by the Pacific Ocean, are inextricably linked through this event. The celebration rotates every two years between Oregon and Japan, creating a unique cultural exchange:

  • 2018: Inaugural festival in Portland.
  • 2020: Moved to Tokyo (paused due to pandemic).
  • 2022: Festival returned to Portland post-lockdown.
  • 2023: Hosted in Japan again.
  • 2024: Portland’s turn once more.

A testament to resilience and shared passion, Fuji to Hood proves that distance can’t dull the thirst for creativity and connection.


🎟️ Plan Your Visit

  • VIP Access: Gates open at 11 a.m. for an exclusive early experience.
  • General Admission: 1 p.m. to 8 p.m. – Plenty of time to indulge.
  • Location: The Redd on SE Salmon Street – easily accessible and packed with energy.

Whether you’re a craft beer enthusiast, a foodie, or simply someone who appreciates global culture, Fuji to Hood promises an unforgettable day of flavor, art, and connection. Don’t just visit Oregon—experience Japan right here.


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