How a Tech Startup is Changing the Way We Watch Shows
A tech company called HOLYWATER has just secured a massive $22 million investment. This funding will propel their mission to popularize short, vertical videos in the U.S., creating a mobile-friendly Netflix for quick, engaging stories.
HOLYWATER's Innovative Products
HOLYWATER boasts three key products:
- My Drama: Vertical series
- My Passion: Books
- My Muse: AI streaming
The investment will expand their AI-driven content, including comics and anime, diversifying their offerings beyond a single genre.
A Proven Leader in Innovation
HOLYWATER is already a standout in the industry:
- Named one of Europe's fastest-growing startups
- Awarded for their streaming service
- My Muse, their AI-powered app, leads its category
This demonstrates their consistent innovation beyond a one-time success.
Major Investment Backing
The investment round was led by Horizon Capital, with participation from Endeavor Catalyst and Wheelhouse. This is a significant vote of confidence in the future of vertical video content.
Collaboration with Fox Entertainment
HOLYWATER is partnering with Fox Entertainment to produce over 200 original microdramas and vertical series. This collaboration signals that traditional Hollywood is embracing this new format.
The Exploding Microdrama Market
By 2025, microdramas generated $3 billion globally, with the U.S. as the largest market. Unlike traditional Hollywood productions, vertical series are quicker and cheaper to produce, making them a smart investment.
AI-Powered Storytelling
HOLYWATER's success comes from blending creativity and data. Their AI tools help creators bring stories to life and reach a global audience. With over 85 million users across platforms, they're already making a massive impact.
Beyond Profit: Redefining Storytelling
This investment isn't just about financial gains—it's about transforming how we discover and experience stories. HOLYWATER is leading this change, and with this funding, they're poised to take it even further.