Hollywood Stands Up to AI's Creative Chaos
The Rise of Sora 2
Hollywood is not happy with OpenAI's new tool, Sora 2. This AI can make realistic videos and audio from simple text or images. OpenAI says it's all about creating new possibilities, but Hollywood sees a big problem.
The Problem: Fake Videos and Exploitation
Some people have used Sora 2 to make fake videos of famous people doing silly or inappropriate things. For example, they've created videos of:
- Martin Luther King Jr. changing his famous speech
- Michael Jackson rapping
- Mr. Rogers meeting Tupac Shakur
These videos are not just funny; they're also disrespectful.
Actors' Concerns
Actors and their representatives are worried. They don't want their likeness or work used without permission.
"It's scary to think people can copy actors' performances without their consent."
- Chaley Rose, Actress from Nashville
Talent Agencies Speak Out
Talent agencies like United Talent Agency and Creative Artists Agency have spoken out against this. They say using someone's likeness without permission is exploitation, not innovation. They want laws to protect actors and their work.
California's Law and the "NO FAKES" Act
Last year, California passed a law requiring actors' consent before using their digital replicas. Now, Hollywood wants similar federal laws, like the "NO FAKES" Act. This law would make it illegal to use someone's likeness without their permission.
OpenAI's Response
OpenAI has listened to these concerns. They've introduced an "opt-in" policy, allowing artists and performers to decide if they want their likeness used. They've also promised to:
- Block well-known characters from being created on their public feed
- Remove any non-compliant material
A Moment of Concern
This is a big deal for the entertainment industry. It's not just about actors; it's about respecting everyone's creative work.
"It's a moment of real concern for everyone."
- Duncan Crabtree-Ireland, National Executive Director of SAG-AFTRA
