Gambling on Movies: A New Trend or a Risky Move?

MoviePass is trying something new. They want to mix movies and betting.

The idea is to let people bet on things like Rotten Tomatoes scores, awards, and box office results.

Is This Idea New?

No. Other apps like Kalshi already do this. But MoviePass wants to make it bigger.

The CEO's Vision

Stacy Spikes, the CEO, thinks movies have enough data to make betting interesting. He compares it to sports betting.

But there's a problem:

• Betting on box office results is banned in the U.S. to stop studios from betting against themselves.
• Betting on streaming numbers and Rotten Tomatoes scores is not regulated.

Spikes believes this new platform, called Mogul, will attract more people to MoviePass.

He thinks the future of movies is in subscriptions. He argues that people are not going to theaters because they don't have a good subscription option.

Betting on movies could make them more interested.

Is This a Good Idea?

• Betting can be addictive.
• It might not be a good way to get people to watch movies.
• It's not clear if people will want to bet on movies as much as they bet on sports.

Only time will tell if this new trend will stick.