Kylie Jenner, known for her reality TV show and business ventures, recently shared a video on Instagram, unveiling her newest product: Sprinter Vodka Soda. This isn't your average launch, though. The timing of her ex-boyfriend Travis Scott's post raised a few eyebrows. He posted a photo of his Cacti Hard Seltzer cans just a day after Jenner's announcement. Fans quickly noticed the coincidence and suggested that Scott was trying to outshine Jenner's new business.

Scott's post featured two cans of his alcohol brand on his fancy kitchen island. He captioned it, "Nothing better." Some fans believe this was a subtle dig at Jenner's new venture. They took to Reddit to discuss the possible shade. One user wrote, "Even shading your ex's business when it might benefit your kids is weird." Another comment agreed, "Not cool if it's really aimed at her."

Despite the drama, both Sprinter and Cacti aren't impressing everyone. Some people aren't fans of these drinks. One person commented, "Hard seltzers are out of style." Another said, "It's like comparing trash to trash."

Both brands offer similar flavors. Jenner's Sprinter and Scott's Cacti each have four flavors. Scott relaunched Cacti earlier this year after a break following the Astroworld tragedy. The timing of Jenner's launch might have Scott feeling less pleased.

This isn't the first time Scott has been accused of shading Jenner. His music video and songs have hints that some fans think are directed at her. Jenner and Scott dated for five years and have two children together. Since their split, Scott's lyrics have suggested he's not happy about Jenner's new relationship.

Drama in the Drinks: Travis Scott's Shady Post After Kylie Jenner's New Brand Launch

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