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Chanel's Underground Fashion Extravaganza in NYC

New York City, USAWednesday, December 3, 2025
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Chanel made a bold move by taking its fashion show to the NYC subway. This wasn't just any show; it was a Métiers d'Art collection, showcasing the brand's commitment to preserving traditional craftsmanship. The event was a stark contrast to the usual subway scene, with celebrities like ASAP Rocky, Kristen Stewart, and Solange mingling with fashion enthusiasts.

A Departure from Tradition

The show was a departure from Chanel's previous NYC event in 2018. Back then, Karl Lagerfeld, the late creative director, presented a show inspired by ancient Egypt at the Metropolitan Museum of Art. This time, Matthieu Blazy, the current artistic director, chose an abandoned subway station as the venue. The guests, dressed in Chanel's signature styles, added a touch of glamour to the gritty setting.

Innovative Designs and Familiar Elements

Blazy's show was a mix of familiar Chanel elements and innovative designs. There were:

  • Tweedy suits with a leopard print twist
  • Jeans that turned out to be silk trousers
  • Flannels that were actually bouclé

Each outfit seemed to have a personality of its own, reflecting the diverse moods and mentalities of the collection.

A Statement of Change and Evolution

The show was a statement of change and evolution for Chanel. After Lagerfeld's passing, Virginie Viard took over, maintaining the brand's direction during challenging times. Blazy's appointment last year signaled a new era, and his debut show in Paris set the tone for this fresh, adventurous approach. The subway show brought this vision to life, blending high fashion with an unexpected urban setting.

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