In a move that sent shockwaves through the media world, Business Insider has appointed Jamie Heller as their new Editor-in-Chief. This comes after former EIC Nicholas Carlson announced his departure earlier this year. Heller brings over 20 years of experience from The Wall Street Journal where she led global business and technology coverage, including in-depth looks at the rise of AI and the dominance of Silicon Valley giants like Facebook, Amazon, Apple, Netflix, Google, Microsoft, and more. One has to wonder though - will her background covering these tech titans lead to a one-sided view of the industry? Only time will tell.  

"I've been an avid Business Insider reader for years because it's simply that good, so I'm beyond excited to take the helm and push this publication to even greater heights," Heller said in a statement. But is being a fan enough to lead such a prominent news outlet? We'll have to wait and see. 

Carlson stepped down as Editor-in-Chief earlier this year but will remain with Business Insider as an editor-at-large, so he won't be going far. It's unclear what role he'll play moving forward though. Founded in 2007 by Axel Springer as a startup-focused site called "Silicon Alley Insider," Business Insider has grown exponentially to cover all corners of business and finance. But with this major leadership change, will the publication's coverage shift dramatically? Only time will tell. 

One thing is certain - Jamie Heller has big shoes to fill in replacing Nicholas Carlson. She'll need to prove herself quickly to win over skeptical readers and staffers alike. The pressure is on for Business Insider's

Business Insider's New Boss: Jamie Heller from The Wall Street Journal

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