Bibles Are Selling Like Hotcakes, But Why?
In a world where fewer people are going to church, something interesting is happening. Bible sales are going through the roof. In 2025, over 18 million Bibles have been sold so far. That's a lot of holy books!
Popular Bibles
The most popular ones include:
- English Standard Bible
- Adventure Bible for kids
- She Reads Truth Bible
There's even a pink, giant-print King James Version that's been a hit for years. And get this, Donald Trump made over $1.3 million last year by endorsing a patriotic Bible inspired by Lee Greenwood's song "God Bless the USA."
Why the Surge?
But why are so many Bibles flying off the shelves? Some people think it's because the world feels chaotic lately. With everything from the COVID-19 pandemic to political polarization, folks might be looking for something steady and reliable.
Christian Connection Bookstore
At the Christian Connection bookstore in Illinois, the New Living Translation Bible is a top seller. It's easy to read and comes with an app that helps people understand the text better. The store has seen a boost in sales, especially since September. Some customers even said that the death of conservative Christian activist Charlie Kirk made them want to go back to church.
Younger Buyers
It's not just older folks buying Bibles. More people in their 30s and 40s are picking up the Good Book too. They're either finding their faith or coming back to it.
Colton Burkhart
Colton Burkhart, a college freshman, is on his third Bible. He likes to write notes and highlight verses. He tried reading the Bible on his phone but found it too distracting. He needs something he can hold in his hands.
Variety of Bibles
Publishers are offering all kinds of Bibles to meet different needs. There are:
- Bibles for kids
- Bibles for Gen Z
- Study Bibles with notes and explanations
The American Bible Society found that 41% of Americans read the Bible at least three times a year outside of church services. That's up from last year but down from 2021.
The Disconnect
Despite the boom in Bible sales, a recent survey found that less than half of Americans say religion is important to their lives. So, why the disconnect? Maybe people are looking for something more than just going to church. They want to explore their faith on their own terms.
Tim Wildsmith
Tim Wildsmith, a former college campus minister turned Bible YouTuber, started reviewing Bibles in 2020. His first review got over 18,000 views, and now he has more than a quarter-million followers. He's living proof that there's a growing interest in the Bible.
The Takeaway
So, what's the takeaway? People might not be going to church as much, but they're still interested in the Bible. Maybe it's a way to find meaning and peace in a crazy world.
